Growth

The intersection of marketing, product, and data. Strategy within the parameters of a scalable and repeatable method for growth, driven by product, and inspired by data.

Nathaniel Tjandra

February 25, 2022

Edit: March 28, 2022

Nathaniel Tjandra

February 25, 2022

Edit: March 28, 2022

In this Mage Academy lesson on feature engineering, we’ll learn how to get the count of unique values in a dataset and learn about ways we can use this information.

John Patrick Hinek

February 25, 2022

Edit: April 4, 2022

John Patrick Hinek

February 25, 2022

Edit: April 4, 2022

A year after Mage’s creation in early 2021, we have officially launched into general availability.

Felicia Kuan

February 24, 2022

Edit: April 22, 2022

Felicia Kuan

February 24, 2022

Edit: April 22, 2022

In this Mage Academy lesson on feature engineering, we’ll learn how we’d count the number of distinct values in a column by group.

John Patrick Hinek

February 23, 2022

John Patrick Hinek

February 23, 2022

Starbucks uses machine learning (ML) to recommend relevant products to their customers and improve business function. Their success shows ML’s power in transforming any business.

Felicia Kuan

February 22, 2022

Edit: April 19, 2022

Felicia Kuan

February 22, 2022

Edit: April 19, 2022

In this Mage Academy lesson on feature engineering, we’ll be covering how we’d group rows by values in a feature to find the average of each group.

John Patrick Hinek

February 22, 2022

John Patrick Hinek

February 22, 2022

Airbnb uses various modes of ranking models to increase product personalization. Early-deployment of machine learning (ML) was a key factor to the product's success.

Jahnavi C.

February 18, 2022

Edit: March 9, 2022

Jahnavi C.

February 18, 2022

Edit: March 9, 2022

In this Mage Academy lesson on data cleaning, we’ll go over variance in detail and see how to identify and remove low variance columns from a dataset.

Jahnavi C.

February 17, 2022

Edit: March 9, 2022

Jahnavi C.

February 17, 2022

Edit: March 9, 2022

In this Mage Academy lesson on data cleaning, we’ll learn how to remove columns and discuss various scenarios in which it's necessary to remove columns from a dataset.

Felicia Kuan

February 16, 2022

Edit: April 19, 2022

Felicia Kuan

February 16, 2022

Edit: April 19, 2022

In this Mage Academy lesson on feature engineering, we’ll learn about how we’d aggregate, or sum up, values by group to find total items sold.

John Patrick Hinek

February 16, 2022

Edit: February 24, 2022

John Patrick Hinek

February 16, 2022

Edit: February 24, 2022

TikTok uses machine learning (ML) algorithms to curate their For You feed. The feed is personalized to every user's unique interests and interactions with TikTok's content.